e-Business (Functional Electives IT & Systems)

Paper Code: 
MBS -523
Credits: 
4.0
Contact Hours: 
40.00
Max. Marks: 
100.00
Objective: 
  • To provide the students with an analytical and technical framework to understand the emerging world of e-Business.  
  • To know underlying technological infrastructure.
8.00
Unit I: 
Introduction to e-business models and frameworks

Introduction to e-Business, Digital economy, principles of e-business, e-business models. E-selling process, e-buying planning, e-procurement.

8.00
Unit II: 
e-business design and e-markets

Overview, steps in e-business design, reversing the value chain, knowledge building. E-market models, benefits of e-market, direct B2B markets, Introduction to e-commerce

8.00
Unit III: 
Integrating supply chain management process

Introduction to supply chain management and e- SCM, Components of e-supply chain, managing relations in e-supply chain.

8.00
Unit IV: 
ERP Basics, communication and collaboration

Need and Evolution of ERP Systems, ERP and Related Technologies, pros and cons, classification, Enterprise architecture planning, VoIP, e-mail, voice mail, web conferencing, content management system

8.00
Unit V: 
Selling chain management process

Definition, business and technology drivers, e-CRM processes, e-banking, e-governance. E-Business strategy into action, Challenges, e-Transition and Summary. e-Security

Essential Readings: 
  • Daniel Amor, R=The E-Business revolution: Living and Working in an interconnected world, Prentice Hall.
References: 
  1. Laudon & Laudon, Management Information System, Pearson Education.
  2. Ravi Kalakota and Marcia Robinson : e-Business Roadmap for Success, Addison Wesley, 1999
  3. Abhijit Chaudhury, Jean- Pierre Kuilboer, E business and E commerce, Infrastructure : Technologies Supporting the e- Business Initiative, Mc-Graw Hill